Privacy Policy
Privacy Policy
Effective Date: 01 October 2025
Welcome to Magic & Monsters. Your privacy is of paramount importance to us. This Privacy Policy outlines the types of information we collect from our customers, how we use that information, and the steps we take to ensure your personal information is protected when you visit our online store, which operates out of South Africa.
Information We Collect
Personal Information: We collect personal information you provide to us when you purchase products, create an account, sign up for our newsletters, or participate in promotions. This information may include your name, address, email address, phone number, and payment information.
Browsing Information: We automatically collect certain information when you visit our website, including your IP address, browser type, access times, and pages viewed. We may also collect information about your device, including the operating system and device identifiers.
How We Use Your Information
- To Process Transactions: Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
 - To Improve Our Website: We continually strive to improve our website offerings based on the information and feedback we receive from you.
 - To Send Periodic Communications: This includes order updates, company news, and marketing communications via email and SMS (text messages).
 
Cookies and Tracking Technologies
Our website uses "cookies" and similar tracking technologies (like pixels) to enhance your experience, gather information about visitors, and analyze site traffic. We use both session cookies (which expire when you close your browser) and persistent cookies (which stay on your device until they expire or you delete them).
Why We Use Them:
- Essential Functionality: To keep track of items in your shopping cart and process transactions.
 - Performance: To understand how you use our site to improve its structure and content.
 - Personalization & Marketing: To remember your preferences and deliver personalized content and advertisements (including via SMS/text message reminders for abandoned carts).
 
Your Choices: You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies through your browser settings. As with most websites, if you turn your cookies off, some of our services may not function properly.
Email Marketing
The email address you provide for order processing may be used to send you information and updates pertaining to your order. Additionally, if you opt-in for our newsletter or marketing communications, we will use your email address to send occasional company news, updates, and related product or service information.
Opt-Out: You can unsubscribe from our marketing emails at any time by following the detailed unsubscribe instructions at the bottom of each email.
SMS Marketing
We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts (including requests for reviews from us).
- Abandoned Cart Reminders: Our website uses cookies to keep track of items you put into your shopping cart. If you provide your phone number and consent, we use this information to determine when to send cart reminder messages via SMS.
 - Data Sharing: Opt-in data and consent for text messaging will not be shared with any third parties except for our messaging partners, solely for the purpose of enabling and operating our text messaging program.
 
Third-Party Disclosure
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties. We only share information with trusted third-party partners who assist us in operating our website, conducting our business, or serving you, provided those parties agree to keep this information confidential and comply with data protection laws.
These partners include:
- Payment Processors: To securely handle your financial transactions.
 - Shipping and Fulfillment Providers: To deliver your purchased products.
 - Analytics Providers: To help us understand website usage (e.g., Google Analytics).
 - Marketing and Advertising Partners: To run our promotional campaigns, including the SMS messaging program.
 - Legal and Security Advisers: When required by law or to protect our rights and property.
 
How We Protect Your Information
We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. This includes using secure servers, encrypted transactions, and compliance with PCI-DSS requirements.
Data Retention
We will retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
Your Data Protection Rights
As a South African company, we adhere to local and international best practices regarding data protection. You may have the following rights concerning your Personal Information:
- The Right to Access: You have the right to request copies of your personal data we hold.
 - The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
 - The Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
 - The Right to Object/Opt-Out: You have the right to object to our processing of your personal data, especially for direct marketing purposes (e.g., you can unsubscribe from emails or text messages at any time).
 
To exercise any of these rights, please contact us using the information provided in the Contacting Us section.
Your Consent
By using our site, you consent to our privacy policy.
Changes to Our Privacy Policy
If we decide to change our privacy policy, we will post those changes on this page, and/or update the Privacy Policy modification date above.
Contacting Us
If there are any questions regarding this privacy policy, you may contact us using the information below:
Email: Magicandmonstersza@gmail.com
Thank you for trusting Magic & Monsters with your personal information. We're committed to protecting your privacy and providing a secure online shopping experience.